We don’t do things because they’re the trendy thing to do — we do them because we believe in them. We’re constantly pushing ourselves to create tasteful and innovative solutions because they’re the right idea, at the right time.
It’s important to us that we gain a deep understanding of your business needs before we begin the design process. By taking the time to understand you, your users, and your goals, we create something that's not only aesthetically beautiful, but also incredibly effective. At the beginning of every project we work hard to engage with you through workshops and exercises that align our teams and goals for the project.
Following on from our discovery and workshop process, we like to consider you as a true collaborator and involve you in our process as much as possible. With most clients we set up weekly, iterative design check-ins where you see the system evolving during each presentation. This allows us to incorporate the full team's thinking into the process. During the design process we'll also seek out outside voices through user testing and user interviews.